Document Actions
Email alerts
Our weekly email alerts offer opportunites for the placement of targeted Banner or Text-based advertisements. Our principle audience for these alerts are UK and US-based doctors. We will shortly also be offering geographic and profession-based ad targeting in our weekly What's new in BMJ email alerts and our monthly Specialty-based updates.
Ad targeting is currently available for the following regular email alerts:
| Email alert | Weekly sends* | Cost per week |
|---|---|---|
| BMJ - Table of Contents | 83,000 | £3,000 |
| BMJ - Editor’s Choice | 36,000 | £2,000 |
| BMJ - Topic alerts | 84,000 | £3,000 |
| BMJ Journals** - Table of Contents | available on request |
£500 |
| BMJ Journals** - Editor's Choice | available on request | £500 |
| BMJ Careers job alerts | available on request | £400 |
| BMJ Learning - new/ updated content | 21,000 |
£1,500 |
* as at 1 December 2006
** a full list of BMJ Journals is available
Banner or text-based adverts are placed at the top of these alerts. Banner ads can be static or dynamic in nature and we support a variety of delivery formats.
Technical specifications for email alerts
Banner advertisements
- Ads should be received 5 working days prior to the campaign start date to enable technical compatibility tests to be run
- Banner advertisements should be supplied GIF format only (static or animated). Rich Media/Flash format ads may also be accepted, subject to technical compatibility with our ad delivery system.
- Maximum ad size 468 x 60 pixels
- Maximum file size 16Kb
Text based adverts
- Ads should be received 5 working days prior to the campaign start date to enable technical compatibility tests to be run
- Text advertisements should not exceed 5 lines of text of 61 characters maximum per line (including spaces)**
- Where ads include a URL, please add http:// to the URL, otherwise it will not be active and unable to be clicked on.
Ads should be laid out as this example
* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *
61 characters ( a space is also classed as a character )
61 characters
61 characters
61 characters
61 characters
* * * * * * * * * * sponsored by xx * * * * * * * * * * * * ***Unfortunately, we cannot take anything that falls outside this specification as it will not be approved editorially and will not fit into the available template.
See below for a sample ad display text
* * * * * * * * * * * * * * * * * * * * * * * * * *
BMJ Learning has been developed to help doctors with appraisal
and revalidation. This free online service will enable GPs to plan,
learn and record all aspects of their learning. For more information
and to register visit BMJ Learning
* * * * * * Sponsored by BMJ Group * * * * * *
